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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Advertising Sales Management | 25% | - Manage accounts, advertisers, agencies and partners - Proposal creation, pricing, contracts and fulfillment - Product catalog, inventory and ad space configuration |
| Topic 2: Industries CPQ, CLM and Order Management | 20% | - Configure, price and quote media offerings - Order capture, fulfillment and delivery - Contract lifecycle management and compliance |
| Topic 3: Media Cloud Fundamentals | 20% | - Overview of Media Cloud for media and entertainment industry - Core architecture, components and data model - Integration with Salesforce platform and external systems |
| Topic 4: Subscriber Lifecycle Management | 20% | - Subscription products, billing and renewals - Subscriber acquisition, onboarding and retention - Audience segmentation and personalization |
| Topic 5: OmniStudio Implementation | 15% | - Integrate processes across channels - Design digital experiences with OmniScripts and FlexCards |
Salesforce Media Cloud Consultant Sample Questions:
Question 1
Due to internal and external security compliance requiments, a customer need to mask a number of custom text fields, besides implementing Field Level Security. These field values have less than 100 characters in length. However, a select group of users are allowed to view these field values as a part of their daily work.
How should a consultant implements this?
A. implements salesforce classic encrypting and permission set
B. implements data classification and masking
C. implement salesforce shield platform encryption and configure profiles
D. implements field-level security and configure profiles
Question 2
Acustomer, who is already using the media cloud advertising sales management application, needs the ability to create and edit templates, while also being able to generate documents. Which two managed permissions ets are required for this?
A. dovGenInd CME Designer User
B. dovGenInd CME runtime User
C. dovGenInd CME digital experience User
D. MediaCloudPlus Runtime
Question 3
A b2b advertising publishing company is exploring salesforce to manage its advertising sales business. They require an ad ops persona to be created. Which two managed permission sets should a consultant add to the ad ops persona?
A. Media Cloud Base User
B. MediaCloudRuntime
C. OmniStudioUser
D. OmniStudioAdmin
Question 4
A media cloud customer has a requirement of showing different fields to different groups of users so that confidentiality of information is maintained. For example, business unit A users cannot view quotes of business unit B and vice versa. However, both business units are supported by a single operations team who need to see both quote types. Managers need to be able to view and edit records of their team members.
Which three sharing and visibility settings are relevant for consideration in this scenario?
A. enterprise territory management
B. field level security
C. sharing group
D. organization wide default
E. sharing rules
Question 5
A customer is using media cloud and they need to report on how well a digital advertising campaign is performing. The company is using google ad manager as one of their primary data sources. Which productshould a consultant implement to analyze campaign performance?
A. marketing cloud intelligence
B. standard salesforce reporting and dashboards
C. CRM analytics
D. custom reporting solution
Solutions:
| Question 1 Answer: C | Question 2 Answer: A,B | Question 3 Answer: A,B | Question 4 Answer: B,D,E | Question 5 Answer: A |


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