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IBM M8010-246 Exam Syllabus Topics:

IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

1. Which of the following increases the complexity of trying to provide a seamless customer experience?

A) All of the above.
B) A large and increasing number of customer segments with varying expectations.
C) Many business functions required for effective commerce are executed outside the enterprise.
D) Many customers use a variety of touch points in the purchasing process.

2. Which one of these is an example of analytics supporting the Smarter Commerce 'Buy' offerings?

A) Social analytics.
B) Linear regression.
C) Customer behavioral segmentation.
D) Market basket analysis.

3. Which of the following Smarter Commerce Offerings is a core part of delivering a customer
buy-online, pick-up in store (BOPIS) capability?

A) Social Analytics.
B) Distributed Order Management.
C) Logistics Management.
D) Customer Self Service.

4. Which of the following software products is NOT a part of Smarter Commerce 'Buy' offerings?

A) Sterling Transportation Management
B) Sterling Supply Chain Visibility
C) Sterling Order Management
D) ILOG Logistics Optimization

5. Which one is the key driver that is central to the Smarter Commerce strategy?

A) The empowered customer.
B) The reduced impact of mass marketing.
C) The need to drive optimization in the selling process.
D) The interconnected supplier network.

Solutions: