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IBM C2080-470 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Installation and Upgrade | 13% | - Upgrade procedures and migration - Install Marketing Platform and Campaign - Distributed environment deployment |
| Topic 2: Configuration and Customization | 30% | - Data source and audience level setup - Macros, variables, derived fields and triggers - Security and permission management - System configuration and settings |
| Topic 3: Functionality and Flowchart Development | 31% | - Campaign execution and reporting - Flowchart creation and process boxes - Offer management and contact history - Scheduling and automation |
| Topic 4: Architecture | 13% | - Unica Campaign components and architecture - Hardware and software requirements - Database and data structure design |
| Topic 5: Troubleshooting and Performance Tuning | 13% | - Performance optimization - Maintenance utilities - Log analysis and error resolution |
IBM Unica Campaign V8.5 Sample Questions:
Question 1
The custom macro has been configured to select on "audience id" and a return value. When this custom macro is executed an error is received. What could cause this problem?
A. The custom macro is too large for the fields in the temp table (<TempTable>).
B. There are user variables used in the custom macro.
C. The custom macro is the same as one of the Campaign built-in macros.
D. The Expression Type is configured incorrectly for the custom macro.
Question 2
A production run for a Unica Campaign that runs daily was executed today with wrong user-input data. The tracking history data now needs to be cleared from the Campaign audience history tables for that run. What steps need to be taken?
A. Click "Clear History" in the Log tab of the contact process of the flowchart choosing a specific Flowchart run identified by run date and time.
B. Manually delete the data from the system tables by executing a SQL code or script.
C. Click "Clear History" in the Log tab of the contact process of the flowchart and choose all entries to be cleared.
D. It is not possible to delete the logged information from the Campaign system tables.
Question 3
An administrator is responsible for setting up triggers for use with Unica Campaign and third party systems. The administrator creates a synchronous outbound trigger that runs an external third party scoring mechanism. The specialist needs to wait for the resulting scores to be produced before continuing to run the flowchart. The name of the trigger is RunScoreProgram. What is the correct syntax to define that this is a synchronous trigger?
A. + RunScoreProgram
B. RunScoreProgram /
C. RunScoreProgram $
D. RunScoreProgram ?
Question 4
A customer has Unica Campaign installed on a UNIX operating system and is having problems with character encoding. Specifically, they notice that non-ASCII characters are corrupted only when written to flat files. Which Unica configuration setting should be checked?
A. JAVA_OPTIONS or JVM arguments need to be set to UTF-8 in the Web Application server.
B. Configuration > Settings --> Campaign > unicaACListener > systemStringEncoding.
C. Configuration > Settings --> Campaign > partitions > partition[n] > server > encoding > stringEncoding.
D. Configuration > Settings --> Campaign > partitions > partition[n] > dataSources - stringencoding setting.
Question 5
A user is mapping a flat file into Unica Campaign. The user needs to ensure that the file ends with
a:
A. comma.
B. carriage return, line feed.
C. tab.
D. closing bracket.
Solutions:
| Question 1 Answer: D | Question 2 Answer: A | Question 3 Answer: D | Question 4 Answer: C | Question 5 Answer: B |


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